Brand Development, Identity System, Website, Application Development, Print Collateral
Everyone is unique, and these doctors are no different. Pediatric Specialists consists of physicians who strive to express the personality of their practice. Rather than shoving patients in to uniformed time slots, Pediatric Specialists custom-schedule appointments based on individual patient needs, which was the key insight that led to our creative positioning. The website creatively paints a picture that brings the practice to life and enabled them to stand out in a competitive market. Additionally, we created custom web applications to screen for ADHD, Asthma, and postnatal concerns. The entire campaign attracted new patients, and generated excitement within the practice.
Website: www.mypedsdoc.com
